Toronto March 12, 2007

Skywords Launches Web Based Traffic Information Service

Skywords Traffic Network, Canada’s leading supplier of radio and television content, announced the launch of its Web Based Traffic Information Service during Canadian Music Week.

"We were very pleased to launch during Canada’s premier event for the radio station industry brain trust...” said Frank Torres, VP Operations at Skywords.

The application provides real-time traffic incident information along with alternate routing, time delays and live camera locations for instant viewing of the incident.

“There is no other service in North America that combines real time traffic data with live lane incidents and camera viewing…” said Torres.

Skywords is offering the service to radio stations, television stations and web based portals at no cash costs as an added value feature that functions within the affiliates existing website, increasing web traffic and brand loyalty.

When asked about market coverage, Torres replied, “We have launched in the largest market in the country and are easily able to cover secondary markets within a one hundred kilometer radius. Right now we service Oshawa to Barrie, the GTA, Hamilton, Kitchener/Waterloo, St. Catharines, Niagara and everything in between. We plan to be in every major market and most secondary markets by the summer.”